Rohan Mirchandani’s Legacy with Epigamia

Rohan Mirchandani, a co-founder of the beloved snack brand Epigamia, tragically passed away on December 21 due to a sudden cardiac arrest. The 42-year-old entrepreneur was instrumental in shaping India’s health-focused food sector and had an indelible impact on the industry. As per Tracxn’s latest data, Mirchandani held a 4.7% stake in the brand as of the last funding round in December 2023.

A Trailblazer in Healthy Eating

Epigamia, under the stewardship of its founders, emerged as a favorite among health-conscious young consumers. Rohan Mirchandani played a pivotal role in redefining snacking by introducing Greek yogurt to the Indian market. What started as a niche idea in 2013 through Drums Food International Pvt. Ltd. grew into a $160 million enterprise, making it the third-largest player in its segment.

The company’s official statement expressed grief over his loss: “It is with deep sorrow that Drums Food International confirms the untimely passing of its beloved founder, Rohan Mirchandani, who suffered a sudden cardiac arrest yesterday.”

Ownership Insights

Mirchandani’s 4.68% share in Epigamia marked him as the largest shareholder among the founding team, although he had not monetized any part of his holdings. Since the company’s last funding round, his share marginally decreased from 4.8% to 4.7%. In comparison, other co-founders’ stakes include Ganesh Krishnamoorthy at 1%, Uday Thakker and Rahul Jain each at 0.4%, and Milap Shah with 0.3%.

About Epigamia: A Brand That Revolutionized Snacking